The SEO/CX Performance Analyst establishes content SEO goals, develops optimization strategies and frameworks, oversees quantitative and qualitative analytics activities across multiple service lines, and implements proven SEO tactics to maximize Novant Health’s online presence and performance. The analyst serves as the subject matter expert on SEO/CX and web-related analytics, insights and performance measurement. This position will report into the Novant Health marketing team’s digital experience group, but will work closely with the greater marketing, communications, and digital solutions teams to create, launch and measure SEO and CX tactics that drive business priorities and customer experience. This position plays a key role through influencing client decisions and making sound recommendations to maximize business results.
At Novant Health, one of our core values is diversity and inclusion. By engaging the strengths and talents of each team member, we ensure a strong organization capable of providing remarkable healthcare to our patients, families and communities. Therefore, we invite applicants from all group dynamics to apply to our exciting career opportunities.
Will assist in writing and evaluating effective SEO content that includes, but not limited to headlines, body copy and general website assets. Perform other website related duties as necessary. Work with third-party agencies as necessary to create fully integrated campaigns.
It is the responsibility of every Novant Health team member to deliver the most remarkable patient experience in every dimension, every time.
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